After the completion of the Program, students will be able to:
PO1: Understand the basic concepts of retail management, types of retail stores, and the role of retail in the economy.
PO2: Perform basic retail operations such as billing, merchandise handling, and store procedures effectively.
PO3: Demonstrate the roles and responsibilities of a retail sales associate in a professional retail environment.
PO4: Apply effective communication and customer service skills to assist customers and handle complaints.
PO5: Use basic sales and marketing techniques, merchandise display methods, and promotional strategies.
PO6: Explain basic consumer buying behavior and its impact on retail business decisions.
PO7: Gain practical exposure to retail operations through store visits, role plays, and field-based learning.
PO8: Develop teamwork, professional attitude, and ethical behavior required in the retail sector.